Eric Miltsch

Author: eric.miltsch@dealerteamwork.com

Automotive SEO 101: What Dealerships Need to Know

by eric.miltsch@dealerteamwork.com
Jun 03, 2020
0

Building your foundational automotive SEO knowledge can help your dealership build a successful competitive advantage. Over 90% of automotive shoppers research for vehicles online before they buy. Effective SEO can increase the chance of vehicle shoppers finding your dealership on page one of the search engine results page (SERP). The purpose of this article is […]

Is Google’s May Core Update Impacting Car Dealerships?

by eric.miltsch@dealerteamwork.com
May 17, 2020
1

Google made an update to its core algorithm on May 4, 2020. Google released a statement, “we are releasing a broad core algorithm update, as we do several times per year. It is called the May 2020 Core Update.” They further stated, “it will typically take about one to two weeks to roll out fully.” […]

7 Quick Tips for Optimizing Your Bing Places Listing

by eric.miltsch@dealerteamwork.com
May 13, 2020
3

There are a multitude of tasks and tactics you can build into a local SEO strategy. However, sometimes you just need some quick ideas to get started. Here are 7 quick tips for car dealers trying to optimize their Bing Places listing. Use them to boost your local SEO rank, engagement and attribution. 1. […]

Person looking at a Bing Places listing on a laptop

How to Claim, Set Up & Verify Your Dealership’s Bing Places Listing

by eric.miltsch@dealerteamwork.com
May 12, 2020
1

A well crafted local SEO strategy helps dealers drive more visibility in low-funnel search situations. It creates more website traffic and more phone calls without the need to increase advertising budgets. Bing is an essential part of that effort. For those who don’t know, Bing Places is the Bing equivalent of Google My Business (GMB) […]

How To Create a GMB Post in 7 Easy Steps

by eric.miltsch@dealerteamwork.com
Apr 20, 2020
0

Google My Business (GMB) Posts give your customers more access to your dealership’s business information and updates, which allows them to make better decisions as they browse your profile. The benefits of regularly posting on GMB include: Improving communications with local shoppers Enhancing your customer’s experience with timely information Promoting your sales, specials, offers, events […]

8 Things Dealers Should Do Now to Prepare for Success After COVID-19

by eric.miltsch@dealerteamwork.com
Apr 16, 2020
0

Is your dealership preparing for the new normal after COVID-19? Though COVID-19 affects our daily lives today, life will eventually return back to normal. When that happens, dealers will want to hit the ground running ahead of other competitors. Until then, it’s important for dealers to position themselves for immediate and future success by updating […]

8 Facebook & Instagram KPIs You Should Be Measuring

by eric.miltsch@dealerteamwork.com
Apr 09, 2020
0

Updates added 11/24/20 Understanding how your digital campaigns are performing often poses a challenge for advertisers. Dealer Teamwork has compiled a list of key performance indicators (KPIs) that we use to evaluate the performance of our dealer’s social media campaigns to help make this process easier. Social media advertising’s role for automotive dealers First, let’s […]

Laptop with Facebook Research on the Screen

4 Must Know Tips for Automotive Facebook & Instagram Advertising Beginners

by eric.miltsch@dealerteamwork.com
Apr 09, 2020
0

In today’s digital world, it’s easy to go down a rabbit hole researching social media set-up and strategy best-practices. It’s even easier to get lost as you try to narrow to a specific industry. We all know there’s no “one-size-fits-all” approach, but sometimes you just need some quick tips to get started. If you’re an […]

An Opportunistic Approach to COVID-19 Marketing Strategies for Our Valued Clients

by eric.miltsch@dealerteamwork.com
Apr 09, 2020
0

We’ve seen a lot of dealers who have paused or decreased budgets with the concerns for the coronavirus rising. We are seeing this shift with dealers all over the country. This change in strategy opens the market for remaining advertisers to increase their online market share, capture traffic at a low CPC due to little […]

Understanding COVID-19 Government Relief Packages

by eric.miltsch@dealerteamwork.com
Apr 03, 2020
0

In an effort to continue supporting you, our executive team has compiled our findings and experiences navigating two Government Relief Packages that grew out of the COVID-19 / coronavirus pandemic. You can find our letter to clients below: Dear Dealer Teamwork Clients, We are writing again this week to provide our perspective on the recently […]

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