Rich Borchardt - Senior Digital Performance Manager
Rich has been in the automotive world for over 15 years with a very successful track record. He started selling Chevrolets at the dealership level and has been on the vendor side since 2004. With a diverse background, he brings a unique perspective to the Dealer Teamwork team.
Rich started out on the vendor side with traditional media and initial SEM products, but quickly moved to managing accounts for 3rd party listings, lead vendors, digital retailing, and Digital marketing solutions. Rich also spent time as a sales process trainer along with leading new launches for a dealership CRM company.