DT Marketing, Author at Dealer Teamwork

Author: DT Marketing

Automotive GA4 - GA4 for Automotive Dealers

GA4 for Automotive Dealers: The Cliff Notes

by DT Marketing
Jul 12, 2023
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Google Analytics 4 (GA4) was launched on July 1, 2023, after being in beta for almost 4 years. GA4 replaced Google Universal Analytics (UA), and is designed to be more privacy-focused and event-based than UA. While GA4 is still considered under development, it’s a significant improvement over UA. IN A NUTSHELL GA4 tracks the entire […]

Google Analytics 4 | G4 and Dealer Teamwork side by side 100% ready with GA4 Migration

Dealer Teamwork Successfully Migrated to Google Analytics 4

by DT Marketing
Jul 11, 2023
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[Eden Prairie, MN] – Dealer Teamwork, a leading provider of SaaS technology and digital marketing services for the automotive industry, announced that it has fully migrated all customers from Google Universal Analytics (UA) to Google Analytics 4 (GA4) since the July 1, 2023 launch. An early adopter of GA4, Dealer Teamwork has met all requirements […]

Headwinds: Change Course to Meet the Consumer Where They Are (Part Two)

by DT Marketing
Jul 07, 2023
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In part one of Headwinds: Change Course to Meet the Consumer Where They Are, I continue with insight I gained while talking to a pilot over recent flight delays, with some tips on how to work smarter while facing the market ahead! The Flight Goes On…and On… Mid-flight, the captain makes an announcement. “Looks like […]

Automotive Market Headwinds illustrated with a fast car and airplane facing winds on the highway

Headwinds: Change Course to Meet the Consumer Where They Are (Part One)

by DT Marketing
Jun 30, 2023
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No one likes experiencing delays. Be it a business transaction that’s taking longer than it should, an important package that you are waiting to take delivery of, or quite literally waiting at the airport for a delayed flight. That’s what I’ve been doing for the last few hours. While waiting, I struck up a conversation […]

DT Trend Alert: 5 Ways to Take Action on the New Google Perspectives Filter

by DT Marketing
Jun 27, 2023
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You may have heard that Google is launching a little something called GA4 on July 1st. But that’s not the only thing the giant has been working on. You may have also noticed another little something called Perspectives, quiet update to your mobile search filter geared to personalize results. Think of it as a kind […]

Is SEO (really) Worth the Investment? These 10 Benefits Say “YES”

by DT Marketing
Jun 07, 2023
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When I first entered the automotive industry, businesses relied heavily on traditional advertising to promote themselves. This included using expensive methods like radio, TV, billboards, and direct mail to reach potential customers. The goal of this ‘hope and spray’ marketing was to attract customers with a mass marketing message and then sit back in anticipation […]

The Patented MPOP® endorsed by Mel Hambelton Ford in AutoSuccess Magazine

The Patented MPOP® Endorsed Interview with AutoSuccess Magazine

by DT Marketing
Jun 07, 2023
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Driven to Succeed on a Foundation of Trust Lisa Hambelton, Owner and Dealer Principle at Mel Hambelton Ford, the #1 Ford Dealership in the Region and #1 Quick Lane in the Nation, sits down with AutoSuccess Magazine and gives credit to Dealer Teamwork’s patented MPOP® for helping her dealership stay “on top of the heap”. Trusting […]

April Insights Bring May Opportunities

by DT Marketing
May 10, 2023
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It’s no secret that market forecasts in the automotive industry continue to be in flux. And, with outside sources warning consumers of sky-high car prices with historic increases occurring over the summer months, those same watchdogs are advising buyers that Memorial Day is still among the best times to purchase a vehicle! Is your digital […]

Dealer Teamwork is a 2023 Google Premier Partner

Why Leverage Our Google Premier Partnership to Increase ROI?

by DT Marketing
Feb 23, 2023
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Partnership has its perks. And our Google Premier Partnership not only has its advantages, but it’s the power of that partnership that helps drive success for our dealers. As a Premier Partner, Dealer Teamwork clients reap the rewards through our access to exclusive training, support, and resources that helps set them up to succeed and […]

Dealer Teamwork Named a 2023 Google Premier Partner

by DT Marketing
Feb 23, 2023
0

Dealer Teamwork has achieved Premier Partner status in the Google Partners program for its sixth consecutive year. This is a huge accomplishment since requirements are more stringent in the last two years. Google Premier Partnership is awarded to only the top 3% of Google Partners across all industries in the United States. Dealer Teamwork’s patented […]

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