Eric Miltsch

Author: eric.miltsch@dealerteamwork.com

Person viewing SEO optimized page and associated reports

Big News: Dealer Teamwork Now Offering Automotive SEO Services

by eric.miltsch@dealerteamwork.com
Jan 31, 2022
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Today we publicly announced our newest offering, Dealer Teamwork Advanced SEO Suite – Premium Edition. Thank you to all our team members who have been working so hard over the past year to bring this service to light. We are so excited to be able to help dealers with, not just their paid media, but […]

screenshot of inventory tab on a dealership facebook page

Facebook Marketplace Changed, Here Are 4 Things to Do About It

by eric.miltsch@dealerteamwork.com
Dec 14, 2021
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In September of 2021 Facebook sunset partner catalog feed capabilities for listing vehicles on Marketplace. What does this mean for dealers? It means vendors, like us here at Dealer Teamwork, can no longer bulk upload your inventory to create Marketplace vehicle listings on your behalf. Although this may frighten many in the industry, there are […]

SEO Improvements for Short & Long Term Success

by eric.miltsch@dealerteamwork.com
Dec 14, 2021
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It’s a weird time to be a car dealer. Shutdowns, reopens, high demand, supply chain issues, low inventory, unprecedented used vehicle profits and competition, phew, that’s a lot to keep up with today! This change can give a dealer whiplash trying to race to keep up and predict what to do to get ahead of […]

Best 6 Ways to Increase Vehicle Trade-ins & Fixed Ops Profit

by eric.miltsch@dealerteamwork.com
May 28, 2021
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As we approach the spring car buying season, the prices of used cars in the market are becoming more stable. There was a slight increase in wholesale prices in mid-March 2024, marking the first rise in several months. However, this pattern has been seen in previous years and will fluctuate in 2024. Given the volatility […]

comparison showing to change trade in language to sell your car language on your website

It’s Time to Get Creative with Used Car Acquisitions

by eric.miltsch@dealerteamwork.com
May 26, 2021
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Rapid change is a fact of doing business for car dealers right now. After chip shortages led to production delays, the demand for used vehicles spiked dramatically. This dramatic shift in demand has now led to massive price hikes for used vehicles. In fact, Consumer Reports cites the US Bureau of Labor Statistics’ research which […]

Save Time With New MPOP® Marketing Automation Features

by eric.miltsch@dealerteamwork.com
Mar 23, 2021
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Dealer Teamwork is working hard to improve your experience by enhancing the MPOP® with new marketing automation features. Check out how the latest MPOP® marketing automation update gives you more control over standard and special certified pre-owned (CPO) financing rates and saves you time creating them. What’s New? MPOP® CPO Rate Table Now independently choose […]

high-level diagram showing how manual bidding on Google can allow you to miss opportunities in the ad auction if your bid is too low

Is CPC still important?

by eric.miltsch@dealerteamwork.com
Mar 15, 2021
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In this week’s Thought Starter video, we break down CPC and how marketing automation changes the way you should look at this metric. Check out the video here. Video Transcript Hi, I’m Kayla from Dealer Teamwork bringing you a Thought Starter for the week. Today let’s address an important question is cost per click, CPC […]

editing youtube video captions on a laptop

How to Add Captions to Videos in 4 Easy Steps

by eric.miltsch@dealerteamwork.com
Feb 24, 2021
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“Many marketers think of captions simply as a nice-to-have . . . That’s a mistake.” – Google Why are video captions important? Before we jump into the “how” of video captions, let’s first explain why they are important. Video captions are important for car dealerships for 3 primary reasons: They make your video more accessible […]

Dealer Teamwork's playbook cover on a phone next to a phone with Dealer Guidebook 2.5 on it

Dealer Teamwork’s 2021 Automotive Success Playbook vs Google’s Dealer Guidebook 2.5

by eric.miltsch@dealerteamwork.com
Feb 12, 2021
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Google recently released their Dealer Guidebook 2.5, about 1 month after we released our 2021 Automotive Success Playbook. The timing is perfect! Google’s Dealer Guidebook 2.5 is a standalone resource, but it’s also a great complement to the Dealer Teamwork 2021 Automotive Success Playbook. Our Playbook covers a wide swath of topics to help dealers […]

5 Automotive Predictions for 2021 - Dealer Teamwork

5 Automotive Industry Predictions For 2021

by eric.miltsch@dealerteamwork.com
Jan 29, 2021
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Automotive Prediction time again! Who could have predicted last year’s insanity? A well-deserved shoutout goes out to everyone in the auto industry. Everyone did the impossible and worked hard to show the perseverance that the auto industry is known for. While 2020 is in the rear-view mirror, we have a long road ahead as we […]

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