How To Archives

Category: How To

Your Guide to Getting Found on Google (Free Download & Audit Included!)

by DT Marketing
Jun 28, 2024
0

The automotive industry is fiercely competitive. Standing out online and attracting qualified car shoppers is crucial for dealerships to thrive. But with so many marketing options available, it can be overwhelming to know where to begin. Enter Google Ads: a powerful tool that allows you to target car shoppers actively searching for specific makes, models, […]

Fatherly Wisdom for your Website, SEO, and SEM: Hacks from the Dad-a-Base!

by DT Marketing
Jun 11, 2024
0

Dads. They dispense wisdom (solicited or not) with a gruff tenderness that’s as comforting as a well-worn baseball mitt. This Father’s Day, we at Dealer Teamwork wanted to celebrate the dads who’ve guided us, not just in life, but in business, too. Specifically, the business of automotive digital marketing: Websites, SEO, and SEM. Better known […]

12 Days of Automotive Digital Marketing Christmas

12 Days of Digital Marketing Christmas: Unwrap Automotive Success

by Eric Miltsch
Dec 12, 2023
0

🎄 Jingle Bells, Jingle Bells, Marketing All The Way! 🎄 Welcome to the festive season of holiday marketing! As the lights twinkle and the new year approaches, it’s the perfect time to sprinkle holiday cheer into your automotive digital marketing strategies. In the spirit of the season, we’ve decked the halls with Dealer Teamwork’s tribute, […]

editing youtube video captions on a laptop

How to Add Captions to Videos in 4 Easy Steps

by DT Marketing
Feb 24, 2021
0

“Many marketers think of captions simply as a nice-to-have . . . That’s a mistake.” – Google Why are video captions important? Before we jump into the “how” of video captions, let’s first explain why they are important. Video captions are important for car dealerships for 3 primary reasons: They make your video more accessible […]

How to Use the MPOP® Email Campaign Builder

by Joe Friedrichsen
Sep 22, 2020
1

Have you ever wanted to send highly targeted email campaigns to customers that include your fully optimized MPOP® offers? You can with Dealer Teamwork’s MPOP® Email Campaign Builder! The MPOP® Email Campaign Builder is included at no extra cost for Dealer Teamwork customers. It’s designed to help you engage and follow up with your leads […]

How to Bookmark the MPOP® Login Screen & Create a Desktop Shortcut

by Joe Friedrichsen
Sep 11, 2020
1

If you often find yourself scrounging around for the link to log-in to the MPOP®, this quick blog article will help save you time by allowing you to quickly log-in to the MPOP® when needed. There are two ways to do this: Bookmark the MPOP® login page in your Internet browser. Create a desktop shortcut […]

person searching google for ford f-150 deals on a laptop in a coffee shop

Does Zero-Click Search & Ranking for SERP Features Matter?

by DT Marketing
Jul 08, 2020
1

In short, yes! As search engines adapt their platforms to better meet their users’ needs, businesses need to adjust their SEO strategies to stay top of mind in organic search. Non-traditional SERP features can often result in a zero-click search, but that doesn’t mean there is zero opportunity. Let’s dive in to learn more about: […]

Person looking at a Bing Places listing on a laptop

How to Claim, Set Up & Verify Your Dealership’s Bing Places Listing

by DT Marketing
May 12, 2020
1

A well crafted local SEO strategy helps dealers drive more visibility in low-funnel search situations. It creates more website traffic and more phone calls without the need to increase advertising budgets. Bing is an essential part of that effort. For those who don’t know, Bing Places is the Bing equivalent of Google My Business (GMB) […]

How To Create a GMB Post in 7 Easy Steps

by Joe Friedrichsen
Apr 20, 2020
0

Google My Business (GMB) Posts give your customers more access to your dealership’s business information and updates, which allows them to make better decisions as they browse your profile. The benefits of regularly posting on GMB include: Improving communications with local shoppers Enhancing your customer’s experience with timely information Promoting your sales, specials, offers, events […]

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