How To Archives

Category: How To

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How to Add Products to Your GMB Listing

by Joe Friedrichsen
Jan 21, 2020
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Adding products and services to your dealership’s Google My Business (GMB) listing is a key optimization tactic. Doing so makes it easier for your customers to find your products and services without them having to click through to your website. Here are 4 simple steps on how you can add products to your GMB listing: […]

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How to Add UTM Tags to your GMB Listing

by Joe Friedrichsen
Jan 21, 2020
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Google My Business (GMB) is a critical tool for dealerships that helps inform and attract potential automotive shoppers to your website. One of the most important GMB optimizations involves adding UTM tracking tags to your GMB listing. When you add UTM tags to your GMB listing, your dealership can track GMB traffic back to your […]

6.5 Tips for Measuring Search Engine Marketing (SEM) ROI

by DT Marketing
Dec 19, 2019
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Is my search engine marketing (SEM) marketing working? It’s the golden question that all dealers leveraging digital marketing ask themselves regularly. Unfortunately, measuring the successes and failures of your SEM efforts is not always an exact science. It’s frustrating. We get it. However, with a little bit of organization, diligence and the right tools, you […]

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How to Give Dealer Teamwork Access to Your Google My Business Account

by Joe Friedrichsen
Nov 26, 2019
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Did you know that your Google My Business listing may not include the key elements required to help track organic branded clicks? Learn how to give Dealer Teamwork access to your Google My Business account so we can help you better track branded clicks, stop wasted ad spend and drive more traffic to your website. […]

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Top 10 Ways Dealerships Can Optimize Google My Business Profiles To Drive Website Traffic

by Joe Friedrichsen
Nov 20, 2019
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Google My Business is a critical tool for dealerships that helps inform and attract potential automotive shoppers to your website. Your Google My Business listing is a free service that contains essential information about your business at a glance. This includes information like store hours, directions, customer reviews, services and more. More importantly, Google My […]

How to Find Meaningful Information In Google Data Studio

by Eric Miltsch
Sep 29, 2018
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Usually lack of reporting is not because of intentional negligence but usually comes from lack of time or lack of understanding. For both situations, the solution is simple – simplify and consolidate your reporting. However, in practice, this solution isn’t always easy to achieve. Luckily there are tools and partners out there to help you […]

How to Generate Your Own Leads

by Eric Miltsch
Sep 25, 2018
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Have you ever asked yourself, are my providers providing? Today, many car dealers want to know the first step to generating their own leads. To begin, dealerships need to audit their current tools and suppliers to ensure they are maximizing their indexing capabilities. The next logical question to ask is, how do you measure the […]

How To Optimize Your Used Vehicle Offers

by Eric Miltsch
Mar 21, 2018
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Dealer Teamwork recently introduced Body Style Landing Pages. These are another must-have element for your customers’ online shopping experience. Unfortunately, most car buyers don’t know what they’re looking for when they begin their shopping process. When they start searching, 6 out of 10 people are open to considering multiple vehicle options. (Cox) It’s so crucial that dealers […]

How To Add Videos To Your MPOP® Offers

by Joe Friedrichsen
Feb 22, 2018
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Did you know that you can add videos to your MPOP® vehicle and service offers? Adding videos is one of the most straightforward features to use within the platform, and it can also be one of the most influential elements you add to your campaigns. MPOP® users get the added benefit of further placement […]

How To Send Your PPC Ads To the Top of the Search Results Page

by Eric Miltsch
Jan 04, 2018
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So, you’re trying to drive traffic to your website using Text Ads? Sounds like a fantastic idea, optimizing your website with SEO and SEM in mind is practically a must in 2018. When evaluating your website’s SEO, there are a few things you’ll want to keep in mind… What is missing from most text ads […]

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