Stop missing new car sales opportunities
Add new vehicle offers to your website faster
MPOP® New Vehicle Marketing helps car dealers merchandise, personalize and optimize new vehicle offers and syndicate those offers to digital channels in real-time.
Make your search results stand out better
Car buyers expect to see lease and finance payments when shopping online. MPOP® New Vehicle Marketing makes it easy for shoppers to find vehicle offers and make a decision.
Reach more car buyers shopping online everyday
Give buyers what they’re looking for and create a better online car shopping experience. Fully merchandised new vehicle offers for all makes, models and trims result in more leads at a lower cost.
MPOP® New Vehicle Marketing Platform
- MPOP® new vehicle merchandising tools
- Dynamic new vehicle specials page & model / trim-specific landing pages
- Real-time syndication to digital ad campaigns
Dynamic Paid Search Marketing
- Dynamic make, model & trim specific campaigns
- Remarketing advertising
- Google display network ads
- Gmail display advertising
Dynamic Social Media Marketing
- Facebook & Instagram retargeting
- Facebook & Instagram product catalog carousel ads
- Automated Facebook / Instagram product catalog
- Real-time Facebook posting
Email Marketing
- Native MPOP® email campaign builder
- Build with current offers
- CRM / email tool agnostic
Automotive Search Engine Optimization (SEO)
- Dynamic make, model and trim-specific landing pages increase organic rankings
- Optimized for more conversions & leads
- Improved marketing ROI
MPOP® Analytics Reporting
- Consolidated reporting from primary channels makes analysis easy & fast
- Dashboards break down results by campaign & channel
- Measure what matters—traffic, performance & leads
- Month-end recaps & analysis on scheduled calls
Frequently Asked Questions – New Vehicle Marketing
What is MPOP® New Vehicle Marketing?
MPOP® New Vehicle Marketing is the premier digital marketing solution for car dealers. This patented platform is a better, faster and more effective way to manage make, model and trim-specific vehicle offers. MPOP® New Vehicle Marketing includes vehicle merchandising software and dynamic, model-specific landing pages.
How does MPOP® New Vehicle Marketing work?
- Inventory feeds are pushed into the platform
- Dealers merchandise new vehicles with transactional data such as lease and finance payments, compliant disclaimers, savings amounts, MSRP, relevant CTAs, etc.
- Offers are published to the dealer’s website and digital marketing channels in real-time
How will MPOP® New Vehicle Marketing help my dealership?
Dealer Teamwork’s patented MPOP® New Vehicle Marketing solution helps dealers connect with modern car shoppers like never before! This toolset helps dealers optimize their marketing message with highly-relevant new vehicle offers that are coordinated with their dedicated landing pages and ad campaigns.
MPOP® New Vehicle Marketing lets dealers:
- Automatically update vehicle make, model and trim level offers in real-time
- Improve ad campaign quality & relevance increasing shopper engagement & conversions
- Sync marketing messages accurately across online channels
Generate quality leads at a lower cost
