digital marketing Archives

Tag: digital marketing

Why Microsoft Advertising Should Be in Your Marketing Strategy - Dealer Teamwork

Why Microsoft Advertising Should Be In Your Dealer’s Marketing Strategy

by DT Marketing
Dec 17, 2019
1

Microsoft Advertising can be a secret ingredient in your dealer’s marketing strategy when used with Google Ads. When your dealer advertises on multiple channels, you’re able to balance out the strengths and weaknesses of single marketing channels while reaching additional customers in more places. Here are the unique advantages that Microsoft Advertising holds over Google […]

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How to Give Dealer Teamwork Access to Your Google My Business Account

by DT Marketing
Nov 26, 2019
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Did you know that your Google My Business listing may not include the key elements required to help track organic branded clicks? Learn how to give Dealer Teamwork access to your Google My Business account so we can help you better track branded clicks, stop wasted ad spend and drive more traffic to your website. […]

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Top 10 Ways Dealerships Can Optimize Google My Business Profiles To Drive Website Traffic

by DT Marketing
Nov 20, 2019
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Google My Business is a critical tool for dealerships that helps inform and attract potential automotive shoppers to your website. Your Google My Business listing is a free service that contains essential information about your business at a glance. This includes information like store hours, directions, customer reviews, services and more. More importantly, Google My […]

9 Ways to Lower Your Digital Ad Costs - Dealer Teamwork

9 Ways to Lower Your Dealership’s Digital Ad Costs

by DT Marketing
Oct 17, 2019
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If your dealership struggles to keep your digital ad costs costs down, this article is for you. Use the following tips and best practices to organize your Google Analytics account better, eliminate wasted digital ad spend and create better ads that target in-market vehicle shoppers. 1. Set-up Conversion Tracking When setting up conversion tracking on […]

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Why MPOP® Merchandising Is Work Worth Doing

by DT Marketing
Jul 31, 2019
0

Are you tired of throwing money at digital marketing without seeing or understanding the results? Do you feel your approach or your current digital marketing vendor’s approach isn’t worth the money you put into it? Do you feel your current digital marketing strategy is too generic to provide qualified leads? If you answered “yes” to […]

7 Google Best Practices for Creating Successful Ads

by DT Marketing
Jul 24, 2019
0

Determining the recipe for success for your Google Ads campaigns can be a challenge if you don’t have the right tools or knowledge at your disposal. Everyone seems to have their own set of best practices or tricks to game the system. However, at Dealer Teamwork, we believe learning directly from the source (in this […]

Why You Should Be Using Microsoft Advertising - Dealer Teamwork

3 Reasons Why You Should Be Using Microsoft Advertising

by DT Marketing
Jun 20, 2019
0

When comparing advertising platforms, Microsoft Advertising (formerly Bing Ads) is often pushed aside in favor of Google Ads (formerly Google AdWords). But, there’s good reason to include Microsoft Advertising in your dealership’s digital marketing strategy. Here we explain the 3 little known reasons why you should use Microsoft Advertising in conjunction with Google Ads. […]

The Digital Hustle to Merchandise and Sell Cars

by DT Marketing
May 30, 2019
0

Dealer Teamwork’s Eric Miltsch was interviewed by Jim Leman of AutoRemarketing.com on proper digital vehicle merchandising. Read the original article here. Much hustle gets a dealer’s new and used inventory online and ready to sell. The sizzle is the sale, but the hot coals that drive low-funnel leads — and thus shoppers — into […]

Panel Takeaways and Automotive Insights With Sue Jacobson

by DT Marketing
Mar 18, 2019
0

In January of 2019, Sue Jacobson spoke on the Automotive News Retail Forum Panel – Finding New Pathways to Profitability before the NADA conference and expo. The theme of the forum was Solutions for Growth & Transformation in a market with a projected downward trend of new vehicle sales and margin compression, resulting in shrinkage of profitability. Sue Jacobson […]

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