DT Marketing, Author at Dealer Teamwork

Author: DT Marketing

Dealer Teamwork CEO Sean Stapleton Featured in The Leaders Globe for Advancing Automotive Retail Through Innovation and Patented Technology

Sean Stapleton Featured for Advancing Automotive Retail Through Innovation and Patented Technology

by DT Marketing
Oct 05, 2025
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Eden Prairie, MN — October 2025 — Dealer Teamwork is proud to announce that our Co-Founder and CEO, Sean Stapleton, has been featured on the cover of The Leaders Globe magazine as a Most Successful Entrepreneur in Tech to Watch 2025, recognized for his visionary leadership and groundbreaking contributions to the automotive retail industry. The […]

Win OEM Incentives Season with Automation

by DT Marketing
Sep 03, 2025
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As we approach incentive season, the stakes for automotive dealers and their marketing teams couldn’t be higher. This is the time of year when manufacturers roll out aggressive offers, dealerships ramp up promotions, and customers are actively searching for the best deals. In this competitive landscape, accurate and dynamic inventory-based marketing isn’t just an advantage […]

log cover image of hands shaking at a dealership: Stop Form Fills and Start Driving Real Conversations that make you money

From Search to Showroom, Stop Chasing Form Fills and Start Driving Conversations

by DT Marketing
Aug 15, 2025
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When a shopper types “lease a blue Jeep Wrangler” into Google, they don’t want to fill out a form! They want an answer. They want to see the exact vehicle, price, and offer that matches their search. If you can deliver that in the moment, you win the sale. If you can’t, they click away. […]

One Page One Purpose Dynamic Landing Pages

One Page. One Purpose. The Power of Dynamic Landing Pages

by DT Marketing
Aug 05, 2025
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Attention is fleeting and action is everything. This is especially true with digital marketing. For automotive dealerships aiming to dominate local markets and maximize ROI from their ad dollars, one tool stands at the intersection of SEO and SEM and conversion: the landing page. At Dealer Teamwork, we like to say “One Page. One Purpose.” […]

MPOP Updates Enhanced Google Shopping Ads

Dealer Teamwork Enhances Google Shopping Ads with Payment-Based Offer Integration

by DT Marketing
Jul 15, 2025
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Dealers gain a competitive edge with expanded platform functionality, delivering dynamic finance and lease offers shown directly in Vehicle Shopping Ads. Dealer Teamwork, a leading SaaS provider of digital marketing automation for automotive retailers, has announced enhancements to its patented MPOP® platform, which was purpose-built to seamlessly support Google’s latest Shopping Ads capabilities. The update […]

Tired of Digital Disconnects? Why Your Dealership Ads - The cost of good enough - Dealership Needs Real-Time Ad & Offer Management

Tired of Digital Disconnects? Why Your Dealership Needs Real-Time Ad & Offer Management

by DT Marketing
Jul 11, 2025
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As the co-founder and CEO of Dealer Teamwork and having spent decades in automotive software, I’ve been around long enough to see the digital world undergo massive transformation. What hasn’t always kept pace, however, is how dealerships manage their online presence, particularly when it comes to advertising and offers. My recent conversation with a colleague […]

Meet our Leadership Team: Anissa Collins, VP of Sales & Marketing, 2025 Women at the Wheel

Empowered Women of Dealer Teamwork: Driving Success with Women at the Wheel

by DT Marketing
Jul 10, 2025
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We’re thrilled to shine a well-deserved spotlight on Anissa Collins, our VP of Sales and Marketing, as she’s recognized as a 2025 AutoSuccess ‘Women at the Wheel’ honoree. Anissa’s extensive experience and dynamic leadership have made an undeniable impact at Dealer Teamwork and across the automotive industry. We sat down with her to discuss her […]

Google Updates: Muvera is here. Is your SEO Ready?

Google’s Muvera Update Has Changed Search Again, But Dealer Teamwork Dealers Are Already Winning

by DT Marketing
Jul 09, 2025
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New month. New rules. As Google’s June 2025 Core Update rolls out globally, “Search has changed again. The margin for error is thinner.” said Eric Miltsch, Co-Founder & VP of Search, Dealer Teamwork. We sat down with him to break down what automotive dealers need to know when making their next SEO moves. Google included […]

Dealer Teamwork Fireside Chats - OEM Partnerships and Innovation with Peter Boesen

Powering Progress with OEM Partnerships and Automotive Retail Innovation

by DT Marketing
May 20, 2025
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“Hi, my name is Peter Boesen. I am the Vice President of OEM Relationships and Large Dealer Groups in the Western Region.” These are the opening words of a seasoned automotive professional, someone who understands the intricacies of the car industry from over 35 years spent on the retail side. And with this experience comes […]

Driving Automotive Success Through Innovation and Partnership - Fireside Chat

Driving Automotive Success Through Innovation and Partnerships

by DT Marketing
May 08, 2025
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At Dealer Teamwork, a commitment to empowering automotive dealerships to dominate digital marketing and reach #1 in their market is at the heart of everything we do. We recently had the opportunity to sit down with Joshua Hulsizer, Client Services Area Director, to discuss what truly sets us apart in helping our clients thrive in […]

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