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Tag: automotive seo

Google March 2024 Core Update - Dealer Teamwork

March 2024 Google Core Update: Dealer Teamwork Clients Win!

Google March 2024 Core Update The Google March 2024 Core Update is a significant adjustment to improve search quality. It focuses on reducing clickbait content while promoting more useful information for users. The update introduces new spam policies to address practices that negatively affect search outcomes. Understanding The Latest Algorithm Changes The Google March 2024 […]

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Modernize your Automotive SEO in 2024

Quick Ways to Modernize your Automotive SEO in 2024

While the core principles of automotive SEO have remained fairly constant in the last several years. In fact, the expert advice we shared as a 4th consecutive Google Premier Partner then is still very much relevant as a 6th consecutive Google Premier Partner and #1 automotive SEO company now. That said, 2024 demands a refreshed […]

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SEO vs PPC: Which is the Better Investment?

We get asked, “Which is better: SEO or PPC?” by automotive dealers all the time. It’s a loaded question for sure. It assumes that one is better than the other. That’s not necessarily the case. Search Engine Optimization (SEO) and Pay per Click (PPC) are two of the most utilized search models and online marketing […]

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SEO Investment - Is t Worth It?

Is SEO (really) Worth the Investment? These 10 Benefits Say “YES”

When I first entered the automotive industry, businesses relied heavily on traditional advertising to promote themselves. This included using expensive methods like radio, TV, billboards, and direct mail to reach potential customers. The goal of this ‘hope and spray’ marketing was to attract customers with a mass marketing message and then sit back in anticipation […]

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Generative Search Experience (SGE) - Dealer Teamwork Automotive SEO

6 Key Things About Google’s AI Generative Search Experience

The introduction of Generative Search Experience (SGE) elements by Google is expected to have a significant impact on the Search Engine Results Pages (SERPs), how users engage with the results, and the way automotive SEO is managed. Here are some examples of how these changes may develop and their potential impact. This is also a […]

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Person viewing SEO optimized page and associated reports

Big News: Dealer Teamwork Now Offering Automotive SEO Services

Today we publicly announced our newest offering, Dealer Teamwork Advanced SEO Suite – Premium Edition. Thank you to all our team members who have been working so hard over the past year to bring this service to light. We are so excited to be able to help dealers with, not just their paid media, but […]

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SEO diagram on piece of paper

SEO Improvements for Short & Long Term Success

It’s a weird time to be a car dealer. Shutdowns, reopens, high demand, supply chain issues, low inventory, unprecedented used vehicle profits and competition, phew, that’s a lot to keep up with today! This change can give a dealer whiplash trying to race to keep up and predict what to do to get ahead of […]

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Dealer Teamwork's playbook cover on a phone next to a phone with Dealer Guidebook 2.5 on it

Dealer Teamwork’s 2021 Automotive Success Playbook vs Google’s Dealer Guidebook 2.5

Google recently released their Dealer Guidebook 2.5, about 1 month after we released our 2021 Automotive Success Playbook. The timing is perfect! Google’s Dealer Guidebook 2.5 is a standalone resource, but it’s also a great complement to the Dealer Teamwork 2021 Automotive Success Playbook. Our Playbook covers a wide swath of topics to help dealers […]

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dealership website navigation with an X through duplicate navigation items

5 Tips to Instantly Improve Website Navigation

In this week’s Thought Starter video, we highlight 5 quick tips for dealers to help them quickly improve website navigation. Check out the video here.  Video Transcript Hi, I’m Kayla from Dealer Teamwork bringing you a Thought Starter for the week. This week I want to start off with a question, when’s the last […]

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Graphics of activities that go into launching business plans

9 Dealership Facets to Emphasize for Revitalizing Sales

Whether you are still feeling the effects of the COVID-19 pandemic or your business operations have returned to normal, it never hurts to get a second opinion.  Dealer Teamwork published a new Ebook, 2020 Automotive Success Playbook, to help dealers who are rebuilding and those who are simply looking for strategies to boost sales. After […]

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